Encanto Style Salon
Created to modernize an outdated visual identity, this hair salon rebrand focused on building a more elevated and welcoming brand presence. We developed a clean, stylish logo that better reflects the salon’s atmosphere and overall client experience. From there, the new identity was applied across storefront signage and additional brand materials to create a cohesive and recognizable look. The refreshed branding was designed to improve first impressions, strengthen visibility, and help the salon stand out in a competitive beauty market. This project highlights how intentional design can transform both the perception and presence of a local business.

Virginia Barrientos
A Fresh Look from the Outside In
A dated storefront evolves into a polished, modern identity, showing how strategic design can completely change how a salon is seen before a client even walks in.

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